Right now, we are working on creating a community capable of funding the first quality platform. The whole project requires about 300.000 euros to have a good quality webpage. The Business Plan leads to the idea that we need to reach a target of 4,100 users/coop owners paying 120 euros a year in order to be in a break even. We think we can be there in 5 years. Immediately, we need to create the community, but this needs financing.
It is, as we say in Spanish, ‘like a dog that eats its tail’: we need money to spread the message and to create the first phase of the platform, that cost 30.000 Euros, where people can post a profile, including properties. If we don’t have enough money to do a good international marketing campaign. Without this “first phase” platform we cannot build a minimum viable product to show, so no matter how good the project is, we will not bring in enough people to create a good starting community.